Pa November 19-21, 2024, CCFA New Consumption Forum-2024 China International Retail Innovation Conference ndi mutu wa "Kuzindikira Kusintha kwa Malonda mu Nyengo Yatsopano" unachitikira ku Shanghai International Convention Center. Msonkhanowu unachitikira ku Shanghai International Convention Center. Pamsonkhanowu, Goodview, pamodzi ndi Yili, Procter & Gamble, Lenovo ndi malonda ena otchuka, adalemekezedwa ndi mphoto ya "2024 China Consumer Goods Best Practice Case of Innovation".
CCFA, monga bungwe lokhalo lamakampani padziko lonse lapansi pankhani ya kasamalidwe ka maunyolo, ndi bungwe lovomerezeka mumakampani ogulitsa ndi unyolo ku China, ndipo milandu yabwino kwambiri yosankhidwa ndi CCFA ikuyimira kupambana kwapadera pakuphatikiza kwa O2O, kutsatsa kwa omni-channel, ndi ntchito zolondola, ndi zina zotero. Mlandu wopambana wa Goodview ndi pulojekiti yatsopano ya “Animal The Goodview-wid-wid’s case study ndi “Animal Screen for Public Welfare” pulojekiti yatsopano. idayambitsidwa limodzi ndi chakumwa chodziwika bwino cha tiyi 1 dot dot. Ntchitoyi, yomwe mwaluso imaphatikiza menyu apakompyuta ndi zochitika zapagulu, idawunikidwa kwambiri ndi CCFA, osati kungoyika chitsanzo chamakampani, komanso idakhala chilimbikitso champhamvu cholimbikitsa zatsopano komanso chitukuko chamakampani.
Sewero lazakudya zopindulitsa kwa anthu: zowonetsera zakale zophatikizidwa ndi ntchito zothandiza anthu
M'zaka zaposachedwa, chizolowezi chotsatsa malonda m'masitolo chakhala chofunikira kwambiri. Kupanga zinthu kwabwinoko sikumangokopa chidwi chamakasitomala ndikuwongolera magwiridwe antchito a sitolo, komanso kuwunikira umunthu wa mtunduwo komanso kumapangitsa kuti anthu azidziwika komanso kukhulupirika.
Ndi yankho loyimitsa limodzi la hardware, mapulogalamu ndi ntchito, Goodview yatumiza "Zowonetsera Zanyama Zamtundu Wanyama" m'masitolo pafupifupi 3,000 Alittle Tea m'dziko lonselo. Kupyolera mumtambo wamtambo wa signage, Alittle Tea amatha kuzindikira zomwe zili kumbuyo, ndikutumiza kutali zomwe zili ndi kiyi imodzi kuti ziwonetsetse kuti zidziwitso zazaumoyo wa anthu zikuwonetsedwa m'masitolo m'dziko lonselo.
Kampeniyi sinangowonetsa luso lazamalonda la Goodview komanso malingaliro okhudzana ndi chikhalidwe cha anthu, komanso adakwaniritsa zonse zamalonda ndi zamagulu. Malinga ndi ziwerengero, kampeniyi idakopa anthu opitilira 500,000 kuti achite nawo ntchito zoteteza nyama ndikukweza ndalama zoposa 5 miliyoni RMB kwa mabungwe oteteza nyama. Popereka zofunda zosamalira nyama zosokera komanso kukhudza mtima wa ogula, zidapangitsa kuti kasitomala wamba nthawi yoti azikhala m'masitolo achuluke ndi mphindi 5, adazindikira kuwonjezeka kwamitengo yamakasitomala ndi 8%, ndikukweza mtengo wowombola ndi 12%, kukopa bwino. chidwi cha ogula ambiri omwe amalabadira udindo wa anthu. Kuphatikiza apo, idayambitsa zokambirana zapaintaneti, kulimbikitsa kuphatikizika kwa machitidwe a pa intaneti komanso osagwiritsa ntchito intaneti, komanso kupititsa patsogolo luso lamakasitomala ndi mawonekedwe amtundu wa masitolo, kuzindikira kuti pali njira zambiri zopambana pakukweza mtundu, kukwaniritsa udindo wa anthu, ndi kukulitsa kulumikizana kwamalingaliro kwa ogwiritsa ntchito.
Kuzindikira Kwambiri Pakufunidwa, Kukulitsa Mawonekedwe Ogwiritsa Ntchito Pamakampani Ogulitsa Katundu
Monga mtsogoleri pazidziwitso za digito zomwe zimayimitsa kamodzi, Goodview wakhala patsogolo pa msika wogulitsa zizindikiro za digito ku China kwa zaka zisanu ndi chimodzi zotsatizana *, ndipo wapereka mayankho okhudzana ndi hardware, mapulogalamu ndi kasamalidwe kazinthu m'masitolo oposa 100,000. Makamaka m'makampani ogulitsa katundu, Goodview yapititsa patsogolo kusintha kwa digito kwazomwe zili m'sitolo komanso kukweza kwapaintaneti kwazinthu zotsatsa chifukwa chodziwa zambiri komanso kuzindikira mozama komanso kumvetsetsa bwino zosowa za makasitomala. Yakulitsa malire ogwiritsira ntchito mosalekeza, yakulitsa kuchulukirachulukira kwa machitidwe amakampani, ndikupitiliza kupanga matekinoloje ndi ntchito zake kuti apatse makampaniwo mayankho anzeru komanso ogwira mtima kwambiri, ndikuthandizira bizinesi yogulitsa katundu kupita patsogolo.
M'tsogolomu, Goodview idzapitirizabe kukonzanso ndi kukonza luso lake lachidziwitso chodziimira kuti lipereke mayankho anzeru komanso ogwira ntchito m'mafakitale osiyanasiyana monga malonda, ndalama, zaumoyo, zoyendera, ndi zina zotero, komanso kupatsa mphamvu chitukuko chapamwamba cha chitukuko makampani onse.
*Pamwamba pamndandanda wamagawo amsika: zambiri kuchokera ku DiXian Consulting's "2018-2024H1 Mainland China Digital Signage Market Research Report".
Nthawi yotumiza: Nov-28-2024